Facts Are Not Enough: Science Communication and Audience Emotions

Learning

Facts Are Not Enough: Science Communication and Audience Emotions

Two hands on a table cup a walking stick; the walking stick is waving a leg

Check out a free webinar on March 13 on Zoom at

10:00 AM–11:00 AM PT / 11:00 AM–12:00 PM MT / 12:00 PM–1:00 PM CT / 1:00 PM–2:00 PM ET

This event will be recorded and posted to: the Xerces Society YouTube channel

Unfortunately, there isn't "one weird trick" to communicating bug science. We know that emotions are important in persuading people and encouraging evidence-based decision making. But how do you make a real connection in a time of misinformation and political division? Join Gwen Pearson, science communicator and entomologist, to explore this topic in our upcoming webinar.

This webinar will be recorded and available on our YouTube channel. Closed Captioning will be available during this webinar.

Learn more and register today!

Gwen Pearson is an award-winning science communicator with a PhD in Entomology. In addition to her work writing for WIRED Magazine, Highlights For Kids, and other science news outlets, she's run an insect zoo and worked as an Extension Entomologist in various roles. She's now retired and is an Outreach Ambassador for the non-profit Xerces Society for Invertebrate Conservation