In this online course, you'll learn to paint a broad, research and data-based picture of the economic effects of your park or heritage area, and tell that story to support advocacy, fundraising, economic development, and stronger community-park relationships. You will learn and adapt a proven approach that engages community resources without hiring an economist, consultant or communications shop. Five weekly sessions Weds. June 16 - July 14, 2021; 11 a.m.-12 p.m. PT/2-3 p.m. ET.