Why do so many presentations fail to engage, educate, or persuade? Drawing from unprecedented research on nonprofit presentations, this book by expert communications strategist Andy Goodman provides the answers. 

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Andy Goodman is co-founder and director of The Goodman Center, which teaches public interest professionals how to reach more people with more impact. Along with his book, Storytelling as Best Practice, he is author of Why Bad Ads Happen to Good Causes and Why Bad Presentations Happen to Good Causes. He also publishes a monthly journal, Free-Range Thinking, to share best practices in the field. Andy was a keynote speaker at the 2015 NAAEE Annual Conference in San Diego.

Best known for his speeches and workshops on storytelling, presenting, and strategic communications, Andy has been invited to speak at Harvard’s Kennedy School of Government, the Woodrow Wilson School of Public Affairs at Princeton, and at major conferences across North America. He serves as Senior Advisor for Civic Ventures and is on the advisory board of VoluteerMatch and GreenNonprofits.